Gelato Messina In Australia
Having started their business in 2002, Gelato Messina has been known for their unique and crafted flavours. Now, with over 40 flavours in rotation and an array of extraordinary cakes, they’re known for producing high-quality goods. Each product requires extensive detail and they pride themselves on working with their own dairy farms and sourcing the best ingredients. In turn, it was imperative that we design their stores in the same way, but always with a unique touch
Recent Completion
Gelato Messina, Rosebery
Within the client’s interest in mid-century modern architecture and historical buildings, Gelato Messina has just opened their new branch with a new and fresh concept. Located in a historical building where the Nevada Poker Machine was designed and launched, we look into the intricated attention put into the manufactured product, alike the artistry of gelato making.
With the concept The Artistry of Craftsmanship, it emphasizes the brand’s belief in creating the good stuff with good stuff and focuses on the origin of its ingredients
By using a bold and curve edges across the store to create a sense of movement, as well as making sure that each side of the room and decorations have their own function. Combined with modern and contemporary materials, such as wood and marble, as well as textured materials to give a heritage feel to the space.
To enhance the modern and heritage feel to the store, we used a gold touches on the details and using an old-style lamp, combined with the vintage pattern floor. We also used spotlight lamp across the store to create a contrast on the bold and dark vibes of the store and giving a historic and movement effect.
The Story of Gelato Messina
Set in different locations, each store has a unique brief, and they are created with utmost care to ensure that they are functional for staff, whilst pleasing to the eyes of the public. The first consideration with every site is to try and work with its existing conditions. We then unfold its historical context and integrate ourselves into the very essence of each location.
The client’s interest in mid-century modern architecture plays an important part in certain designs of their stores. As a franchise, it’s important for the client to not only have a brand identity, but also a design language that uniquely fits the local demographics. Although there was a set of brand guidelines to follow, we had to cater every site’s design to fit the brand while maintaining relevance to the demographics of that location.
Therefore, research is an important part of our creative process, resulting in a large amount of time dedicated purely to delving into the intricacies and details of every design from concept through to fit-out. We’ve assisted our client in realising their vision by ensuring that their dream concept fits within its locality, selecting materials and fittings that are sustainable and stand the test of time.
To expand its presence across Australia, Gelato Messina has just opened its first store in Highgate, Western Australia. Inspired by the concept of an urban resort—a serene escape amidst bustling streets, this new location offers a unique and relaxing experience. The store's design features a soothing pistachio green color scheme that beautifully complements its innovative and bold flavors, making it a delightful destination for gelato enthusiasts.
